Howdy Wine

Brand Identity / Label Design / Hand Lettering / Photography

Spring 2022


Howdy Wine asked GRL GRP to create a new label for their first ever wine! 

Together, we created original rope textured lettering as the star of the design. I crafted the lettering of “Howdy” and Ashlyn Jackson made and applied the custom rope texture. The color of the label comes from the wine during the fermentation process and each application uses one of four unique shapes. We also worked together with Howdy to take product shots. 

Want to learn more about GRL GRP? Visit our website!

Typefaces used: Euripides by Tanvi Sharma